Company Breakdowns

How the world's biggest companies actually make their money.

Company Breakdowns

Same Big Mac, 21% Different Price: Inside McDonald's Pricing Machine

A Reuters investigation found McDonald's uses an AI pricing engine across nearly 14,000 U.S. restaurants, with Big Mac prices 21% apart two miles away. Here is how it works.

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Company Breakdowns

Netflix's Profits Jumped 37%. So Why Is Its Stock Down 40%?

Netflix's operating income jumped 37% last quarter, yet its stock is down about 40% from a year ago. Here is why a growing business can be a falling stock.

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Company Breakdowns

Costco's Real Product Is the Card You Show at the Door

Costco just posted another record year, with $5.9 billion in membership fees and a 92% renewal rate. Here is how the membership model really makes its money.

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Company Breakdowns

The Company Behind Your Credit Score Just Had Its Worst Day in Six Years

FICO maker Fair Isaac lost about a quarter of its value in one day after regulators let rival VantageScore compete on equal terms. Here is what happened and what it means for your future credit score.

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Company Breakdowns

Nike Lost $224 Billion. What Actually Went Wrong?

Nike has lost roughly 77% of its value since 2021 and gets removed from the S&P 100 on September 21. Here is what actually went wrong, explained for teens.

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Company Breakdowns

Walmart Beat Every Number That Mattered. The Stock Fell 9% Anyway.

Walmart posted a strong quarter and raised its outlook — and lost nearly a tenth of its value in a day. Here's the number Wall Street actually watched.

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Company Breakdowns

How Intel Went From Written Off to Cashing In on AI

Intel just posted its fastest revenue growth in almost 15 years. Here's how the company actually makes money, and why the AI boom changed its story.

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Company Breakdowns

How Duolingo Makes Money Off a Free Green Owl

Duolingo just crossed $1 billion in yearly revenue while 90% of its users pay nothing. Here's how the freemium model actually works.

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Company Breakdowns

How SpaceX Just Pulled Off the Biggest IPO in History

Elon Musk's rocket company just raised $75 billion in a single day — more than any company has ever raised going public.

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Company Breakdowns

How Chipotle Turned a Burrito Into a $70 Billion Company

One menu. One assembly line. 3,500 locations. Here's how Chipotle became one of the most efficient business machines in the world.

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Company Breakdowns

How Spotify Makes Money — And Why It Almost Didn't Work

Spotify lost money for 16 years before finally cracking the code in 2024. Here's how.

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Company Breakdowns

How Nike Makes Billions Without Making Shoes

Nike pulls in $51.4 billion a year — but they don't own a single factory.

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