Company Breakdowns
How SpaceX Just Pulled Off the Biggest IPO in History
Elon Musk's rocket company just raised $75 billion in a single day — more than any company has ever raised going public.
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How Chipotle Turned a Burrito Into a $70 Billion Company
One menu. One assembly line. 3,500 locations. Here's how Chipotle became one of the most efficient business machines in the world.
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How Spotify Makes Money — And Why It Almost Didn't Work
Spotify lost money for 16 years before finally cracking the code in 2024. Here's how.
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How Nike Makes Billions Without Making Shoes
Nike pulls in $51.4 billion a year — but they don't own a single factory.
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